Reputation Management

Your reputation is everything. So how do you monitor your online reputation? Are you using Yelp, Google +, LinkedIn, or Zillow for reviews? Are you asking past clients and your current sphere of influence to give you recommendations? If you aren’t managing your online reputation, you should start now. According to Nielsen, 92 percent of consumers around the world say they trust earned media, such as recommendations from friends and family, above all other forms of advertising. trust-in-advertisingAnother great tool for reputation management is Google Alerts. By setting up your name, brand, and website with Google Alerts, you will be notified anytime one of these is mentioned anywhere on the web. This allows you to share the good reviews and gives you an opportunity to correct any bad ones.

<a href=””>Ashton Watson<a/>

Listings, Buyers and Multiple offers

In today’s market most Real Estate agents are finding that listings are scarce, buyers are abundant and multiple offers are inevitable. So how do you find time for you? Well to help you keep your business booming and your family happy, we suggest you start using Fidelity Agent. What is Fidelity Agent you ask? It is a time saving app that allows you to create buyers estimates, sellers net sheets, and keep your sellers up to date as multiple offers roll in, all in seconds. Don’t take my word for it, download the app today or contact me with any questions.

iPhone – App Store – FidelityAgent 2.0

Android – Play Store – FidelityAgent 2.0

<a href=””>Ashton Watson<a/>

What is Title Insurance?

Ever wondered why you need Title insurance when buying or selling your home? I’ll address some of the most common questions about title and share with you a video below from The Petty Team with RE/MAX DFW Associates.

So what is Title Insurance?
– An insurance policy that provides coverage for future claims or future losses due to title defects that occurred prior to your acquisition of the

Why do I need Title Insurance?
– When you purchase a home, you are making what is most likely the largest investment of your lifetime. You want to be sure
it’s protected against a possible loss due to problems with the
title. In addition, title insurance also protects you against
hidden risks that are not discoverable by a search and examination of
those public records, including forgery, fraudulent impersonation, and
other errors in the records.

How much does Title Insurance cost?
– Well that all depends on the value of your property. Title insurance, unlike auto insurance, is a one time fee paid at closing.

Here is a quick video that The Petty Team put together to give you more information on Title Insurance.

<a href=””>Ashton Watson<a/>

Mobile Business Cards? Yes Please!

Have you ever been at a networking event, or out and about when someone asks you for your card and you realize you don’t have one? I think it has happened to us all at least once. Imagine, instead of having to write your name and number on a scratch piece of paper, that you could have them text 90210 and receive all of your information. That is why you need a mobile business card! We live in a world where information is available at the click of a button, and many companies are going paperless. If you want more information on how to get a mobile business card, please feel free to contact me. Text ashtonwatson to 90210 for my mobile business card!

<a href=””>Ashton Watson<a/>

Generate more Real Estate referrals

The biggest question in real estate is “How do I generate more referrals?” Well at Fidelity Title we are helping you generate more referrals with a video testimonial from your client at the closing table. What could be better than capturing the excitement in that moment? So what do you do with the video testimonial? Good question! We recommend that you use it with social media sites, such as Facebook to tag your clients in the post. This puts you in front of not only your sphere of influence, but also your clients sphere! If you would like more information, please feel free to contact me or check out an example below.

<a href=””>Ashton Watson<a/>

Zillow gives you FREE leads!

Most of us have heard of Zillow, but have you heard about “Make me move?” This is a feature that Zillow offers, free of charge. These are consumers who have signed up for Zillow, added personal information, and added a “make me move” price. I don’t know about you, but I look at this and see a ton of potential listings! So what are you waiting for? Check out your territory on “make me move” today!

<a href=””>Ashton Watson<a/>